Compare Marketing & Sales Software
Find the perfect marketing tools for your business. Compare SEO services, email marketing, and automation platforms.
Get Free QuotesQuick Comparison
| Feature | 📈 Pure SEO | 🎯 HubSpot Marketing | 📧 Mailchimp |
|---|---|---|---|
| Starting Price | From $800/month | From $45/month | Free, from $10/month |
| Rating | 4.7 | 4.5 | 4.3 |
| Email marketing | |||
| SEO optimization | |||
| Social media management | |||
| Lead generation | |||
| Marketing automation | |||
| Analytics & reporting | |||
| Landing pages | |||
| A/B testing | |||
| CRM integration | |||
| Local marketing |
Detailed Comparison
Pure SEO
Leading SEO and digital marketing agency specializing in NZ businesses
Pros
- • Strong local expertise
- • Proven track record
- • Transparent reporting
- • Excellent customer service
Cons
- • Higher pricing
- • Minimum contract terms
- • Focus mainly on SEO
Best For
- • Established businesses
- • Companies serious about SEO
- • Local service providers
Industries
HubSpot Marketing
All-in-one marketing platform with CRM integration and automation tools
Pros
- • Comprehensive platform
- • Great integrations
- • Free tier available
- • Excellent training resources
Cons
- • Can be complex
- • Pricing scales quickly
- • Learning curve for advanced features
Best For
- • Growing businesses
- • B2B companies
- • Marketing teams
Industries
Mailchimp
Popular email marketing platform with automation and audience management
Pros
- • Easy to use
- • Great templates
- • Free plan available
- • Good deliverability
Cons
- • Limited advanced features
- • Pricing increases with contacts
- • Basic reporting on lower tiers
Best For
- • Small businesses
- • E-commerce stores
- • Content creators
Industries
Digital Marketing Strategy for NZ Businesses
🎯 Local SEO
Optimize for local search to attract nearby customers.
- • Google My Business optimization
- • Local keyword targeting
- • Customer reviews management
- • Local directory listings
📧 Email Marketing
Build relationships and drive sales through targeted email campaigns.
- • Newsletter campaigns
- • Automated workflows
- • Customer segmentation
- • Performance tracking
📱 Social Media
Engage with customers and build brand awareness on social platforms.
- • Content planning
- • Community management
- • Paid advertising
- • Analytics & insights
Frequently Asked Questions
Should I hire an agency or use marketing software?
It depends on your budget and expertise. Agencies like Pure SEO provide full-service expertise, while platforms like HubSpot and Mailchimp give you the tools to manage marketing in-house.
What's the most important marketing channel for NZ businesses?
Local SEO is crucial for most NZ businesses, especially those serving local markets. Google My Business and local search optimization should be priorities for location-based businesses.
How much should I budget for digital marketing?
Most small businesses should allocate 5-10% of revenue to marketing. This can be split between tools (like email marketing platforms) and services (like SEO agencies) based on your needs and capabilities.